Brand Protection
& Anti-Counterfeiting
With over 33 years of experience, at 3D AG we have gained the knowledge to identify the optimal security solutions to protect your brand from counterfeiting and set goals for future visions.
There are different technologies and strategies to safeguard governments, organizations, brands and products from counterfeiting. A confident choice regarding the type of anti-counterfeiting solution can only be made if one understands what is needed to tackle a specific requirement or problem.
For Brands
Our team at 3D AG supports you in taking the right decision with a holistic approach. With a risk, requirement, and performance analysis, the product and brand protection solution can be carefully chosen, effectively promoted, and properly implemented. This will elevate trust in consumers and guarantee security along the whole supply chain. Small, big or grand – a solution tailored to your needs.
For Governments
3D AG has produced over 80 security features for banknotes and passports. As forerunners in the field, we have influenced the development of high security solutions and applications since the late 80s and continue to innovate by supporting new concepts. Specialized in the field of micro and nanotechnology we realize projects for a safer future.
Discover
our Products
& Solutions!
We could well imagine what the holograms would be like, but they actually turned out even better! Our pattern in the background sparkles perfectly, the Swiss cross is always clearly visible, and the animation around it is great.
Thank you very much for the perfect advice and graphic assistance; it couldn’t have gone better.
Janos Radler
Art Director at Zurich Instruments
Security Labels: Holograms as Effective 360°-Strategy
The hologram has proven to remain the ultimate approach for brand protection by covering the most decisive elements for brand communication and product authentication. Not only is it a cost effective anti-counterfeiting technology, it conveys trust and quality. As it is a well known security feature from banknotes or ID cards, for consumers, the hologram is a straightforward element for product authentication.
At 3D AG we master high-tech hologram origination processes creating attractive and secure hologram labels. You can benefit from various specialized solutions, ranging from fully customized approaches to standardized small volume possibilities. Designed as an effective and easy-to-implement product and brand protection strategy, security labels can contain many additional benefits from unique serialization to product digitalization.
Gray Market Control with soorce3D
The gray market refers to legitimate products that are sold outside of authorized distribution channels, which can cause significant harm to a brand’s relationships with its distributors, damage its reputation, and diminish the value of its products. To protect your brand and mitigate these risks, it’s important to regulate gray market distribution issues as quickly and efficiently as possible.
At 3D AG, we understand the importance of protecting your brand from the harmful effects of gray market distribution. That’s why we’ve developed specific features in our solution, soorce3D, which enables you to maintain product prices in different markets and control your distribution and retail network. With soorce3D, you can monitor and manage your product distribution channels to ensure that they remain within authorized channels and prevent gray market activity.
GarmenTrust: Sewable Holograms for Brand Protection and Anti-Counterfeiting
At 3D AG we are proud to have developed a unique and innovative technology to encapsulate holograms into a special sewable material. This breakthrough has enabled us to introduce GarmenTrust, the tamper-proof stickers are now embedable into textiles, sportswear and fashion. This revolutionary anti-counterfeiting technology is not only effective but also highly practical, as it is washable and designed to endure high temperatures of up to 60°C/140°F.
Tailored Solutions for Your Brand Protection Needs
At 3D AG, we understand that every brand is unique and requires a personalized approach to brand protection. That's why we offer a range of solutions, from fully customized options to out-of-the-box solutions, to help you develop a strategy that's tailored to your specific needs. Our team of experts is dedicated to delivering effective and innovative brand protection solutions that keep your products and your reputation secure.
Certificate Stickers: Technologies to Control Licensing and Merchandising Models
Granting licensees the right to use your intellectual property can bring great opportunities for improving your profitability and expanding your brand. However, executing the agreed terms and conditions can be difficult, especially when it comes to tracking and monitoring the use of your IP by your licensees.
If you grant exclusive, non-exclusive, or sole licenses, you need to be able to track the goods behind your license fees and royalties. This is where our certificate stickers come in. Our sticker solutions are specifically designed to control licensing and merchandising concepts, making it easier for you to regain control and keep track of your royalty payments.
By utilizing our certificate stickers, you can track the use of your IP by your licensees, monitor compliance with the agreed-upon terms and conditions, and ensure that your royalty payments are accurate and timely. This level of control and transparency not only protects your brand and IP, but it also strengthens your relationships with your licensees, making it easier to expand your brand and grow your profitability.
Tamper-evident Labels as Seal of Authenticity
Tamper-evident labels or seals can be applied to guarantee first usage of a product by preventing the opening before the product is sold or used. In this case, the seal is destroyed upon “opening”. In another scenario, the tamper-evident label can be applied as a non-removable physical security asset. It may contain specific product information or be used as a gateway to the digital world.
At 3D AG we can offer you different means to integrate a tamper-evident seal of authenticity into your product or solution.
Brand Protection with Unique Serialization and soorce3D
At 3D AG, we believe that every product deserves to be protected, and one of the most effective ways to do this is by implementing unique serial numbers. By assigning a unique serial number to each individual product, you can establish a baseline of controlled product and brand protection. These random codes are a measure for the authentication of products, helping to prevent counterfeiting and ensure that your customers receive only genuine products.
But the benefits of unique serial numbers go beyond just product authentication. By implementing a systematic approach to product identification, you can also gain greater control over your supply chain and improve your digitalization efforts. With unique serial numbers, you can track each product through every stage of the supply chain, from manufacturing to distribution to point of sale. This level of transparency and control not only strengthens your brand protection efforts, but it also helps to optimize your supply chain operations, reduce costs, and improve customer satisfaction.
Blockchain Enabled Anti-Counterfeiting Strategy and Product Authentication
The immutability of blockchain data can be smartly used to guarantee product authentication by empowering customers to check trustworthy data points. The blockchain data is created at specific moments in time and can only be signed by your authorized personnel. Blockchain allows a distinction between counterfeits and real products and is a digital method with which your consumers can engage. We offer out-of-the-box and easy to implement blockchain solutions with soorce3D.
Anti-Counterfeiting Holograms for Custom Plastic Injection Molding
Our holographic nanostructures are not only visually stunning, but they also provide an added layer of security to your plastic parts. Holographic nanostructures are directly integrated into the injection molds or inserts used in your custom plastic injection molding process. This means that the hologram is an intrinsic part of the plastic part itself, making it virtually impossible to remove or replicate.
At 3D AG, we understand that every plastic injection molding process is unique, which is why we offer customized solutions tailored to your specific needs. Our team of experts will work with you to conduct a primary analysis of your chosen polymer, roughness, and dedicated area, and then recommend the most suitable holographic solution for your needs.
By integrating holographic security features into your plastic parts, you can ensure that your products are protected from counterfeiting, tampering, and other forms of fraud. Plus, our holographic solutions are visually stunning, making them a great way to enhance the overall aesthetic appeal of your products.
Anti-Counterfeiting Holograms as Hot Stamping Foil
Customized hot stamping foil is a versatile and effective way to emboss specific materials with a unique image dedicated to your brand or product. Whether you need to mark cardboard boxes, paper sheets, or polymer cards, our hot stamping foil offers many benefits.
Not only does this technology serve as an anti-counterfeiting measure that is nearly impossible to separate from your product, but it can also become a core element of your branding efforts. Hologram foil features a unique design that can enhance your product’s recognition value and create a lasting impression on your customers. We offer fully customized hot stamping foil solutions that are tailored to your specific requirements.
Our plea to brands: Educate and empower your consumers!
Counterfeiting, adulteration, tampering, or selling “out the backdoor” - there are different types of ingenuine products on the market. If these fake products show up in-store or online, most brands don’t want to speak about the issue, even though most major big brands are affected. To protect the consumer it is crucial to educate them and empower them to make the right choice before purchase.
3D Insights
Get in touch
Laettichstrasse 4a,
6340 Baar, Switzerland
You need to load content from reCAPTCHA to submit the form. Please note that doing so will share data with third-party providers.
More Information