The high cost of agrochemical manufacture has made chemical compounds a valuable commodity, making them prime targets for counterfeiters seeking to profit from the fraudulent production and sale of agrochemicals, given the high volumes produced and sold annually worldwide.
The Threat of Counterfeit Agrochemicals
The global agrochemical market, including pesticides, herbicides, fungicides, insecticides, and commercial fertilizers, is projected to reach USD 250.5 billion by 2020 (1), driven by a rapidly expanding population and consequent increase in demand for food. As the demand for food becomes ever greater, unscrupulous producers and dealers in fake agrochemicals can increase their profits, exacerbating the pressing need to produce ever more food from increasingly depleted soils, a major concern for small-scale farmers, large food-production companies, and governments alike.
The sale of untested and unregulated counterfeit agrochemical products poses a significant threat not only to the health and profit margins of farmers but also to consumers and anyone handling the products, as well as to the natural environment, and to all legitimate agrochemical businesses.
Generally, fraudulent pesticides fall into three categories:
- Substandard products that contain contaminated contents or do not contain active ingredients.
- Falsified products with false or unauthorized chemical contents, false country of origin or re-labelled expired stock.
- Illegal, illicit or counterfeit copies of legitimate brands, their patents or trademarks.
The Growing Threat of Counterfeiting in the Agrochemical Industry
Counterfeiting operations in the agrochemical industry can be highly sophisticated, making it difficult for customers to distinguish between legitimate and fake products. New and popular agrochemicals are often targeted by counterfeiters due to their high financial returns.
According to conservative estimates from the OECD, at least one in every ten agrochemical products on the market is counterfeit. Data from Europol suggests that in some EU member states, the percentage of counterfeit agrochemical products may be as high as 25%.
Industry leaders such as Syngenta, Bayer, DuPont, and BASF are at risk of losing public trust in their products if counterfeiting continues. In 2015, law enforcement agencies from seven European nations seized 190 tonnes of counterfeit and illicit pesticides, preventing them from reaching the market. However, the illicit production of agrochemicals remains difficult to combat as it is often run by criminal gangs.
Aside from revenue loss for manufacturers, fraudulent agrochemicals also have negative consequences for end users. Farmers who use counterfeit pesticides or fertilizers risk decreasing yields or damaging their crops, which can drive up consumer food prices. Unregulated chemicals from fake agrochemicals can be harmful not only to crops but can also enter the food chain with unknown effects on ecosystems and human health.
Enhancing Security in the Agrochemical Industry with Hologram Technology and Security Labels
Despite security measures like the “know your customer” initiative by CropLife International, counterfeiting still occurs. Hologram technology is becoming more common in the industry as a means of combating criminal gangs worldwide. It provides a hi-tech, anti-counterfeiting element to agrochemical packaging, ensuring quality control and aiding in the fight against counterfeit production and illicit trade.
It is crucial to implement additional security measures and strengthen policing to combat the issue of counterfeiting. One effective method is to incorporate hologram technology on packaging, which adds a sophisticated anti-counterfeiting feature to the product. The use of holograms is becoming more common in the agrochemical industry to deter criminal activities worldwide. This product identification technology can be utilized by individuals throughout the supply chain, ensuring quality control and becoming a vital component in the fight against counterfeit production and illicit trade.
Leave a comment